{"version":"1.0","provider_name":"","provider_url":"https:\/\/singularity.digital\/pt","title":"How to Do a Buyer Persona Interview: A Practical B2B Guide\u00a0","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"dfl6oyoK7P\"><a href=\"https:\/\/singularity.digital\/pt\/insights\/how-to-do-buyer-persona-interview\/\">How to Do a Buyer Persona Interview: A Practical B2B Guide\u00a0<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/singularity.digital\/pt\/insights\/how-to-do-buyer-persona-interview\/embed\/#?secret=dfl6oyoK7P\" width=\"600\" height=\"338\" title=\"&#8220;How to Do a Buyer Persona Interview: A Practical B2B Guide\u00a0&#8221; &#8212; \" data-secret=\"dfl6oyoK7P\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/singularity.digital\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/singularity.digital\/wp-content\/uploads\/2026\/10\/How-to-Do-a-Buyer-Persona-Interview-A-Practical-B2B-Guide.jpg","thumbnail_width":2240,"thumbnail_height":1260,"description":"If you\u2019re preparing to interview buyers, you probably already know that your current understanding of them is not detailed enough. Maybe you know the broad problem they have, but not what makes them act, how they solve it today, what they compare you against, or what they actually want from a better solution. Talking to [&hellip;]"}